Day 1 — Know who you're trying to sell to
Core question: Who is most likely to pay for what you offer, and why should they choose you?
- Defining your ideal client or customer beyond basic demographics.
- Identifying their needs, buying triggers, problems and objections.
- Understanding what you're selling and the value it provides.
- Using AI to research your market and identify relevant opportunities.
- Choosing a focused target segment instead of trying to sell to everybody.